KONWHAI-The secret of advertising machine marketing success

Compared with traditional TV commercials, newspapers and magazines, and other marketing methods, LCD advertising machines are undoubtedly representative products that are intelligent and flexible. The advertising machine is a new generation of intelligent devices, which constitute a complete advertising broadcast control system through terminal software control, network information transmission and multimedia terminal display, and through multimedia materials such as pictures, texts, videos, small plug-ins (weather, exchange rates, etc.). Advertising.

Its low cost and flexibility, as well as high impact, are the most critical aspects of advertising success. The important factor determining the high impact is the content design of the LCD advertising machine, because no matter how advanced the technology is, if the content is bad, the advertising machine marketing will not succeed.

KONWHAI-wall advertising machine


The secret of KONWHAI advertising machine marketing success:

1. Planning ahead

Select an appropriate control system for the advertising machine, and make sure that the system can be continuously upgraded and updated to meet the needs of future expansion of the business without having to replace the system as a whole.

2. Security

At every stage of data transmission, from the network administrator to the player, different software and hardware technologies are used to encrypt, ensuring maximum security and avoiding hackers and illegal intrusions. Otherwise, even if the content is good, When people are black, their efforts will be wasted, and they will also bring bad experiences to customers.

3. Content design

The content should be clear and concise. Of course, if the customer sees the advertisement of the Charmin paper towel when waiting for the giant, it is also a failure. The content should be vivid: try to let the viewers remember the relevant content, and not forget it.

KONWHAI-Vertical Advertising Machine


4. Content update

The key to the success of a small-scale broadcast network is to deliver the right information to the right people at the right time. If you only replace DVDs every month, then you are running in the opposite direction. Similarly, if you can't simply update the item entry price over the network within 15 minutes, then there is a problem with this ad player platform. Don't rely on manual updates: people always make mistakes. So you should use the network to remotely update the system. Don't just play the DVD in a loop. Use the web to constantly update content.

5. Closed loop system

If you can't prove the operation of the advertisement, then you will not get a big profit from your advertising machine. Therefore, we must pay attention to the playback of advertisements, but also pay attention to the effects of advertisements to form a benign closed loop system.


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Official website: www.kwhtouch.com
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