Financial industry KONWHAI LCD advertising machine solution

As the competition between banks continues to deepen, banks must widely publicize their image, business philosophy, and new financial products. Under such circumstances, how to use dynamic digital media systems to compare dynamic multi-dimensional media with traditional static media. The combination of vigorously promoting the bank's own business development strategy and product and service promotion plans to enhance the customer service pleasure experience has become the development goal that modern banking managers are striving for.

KONWHAI Network Multimedia Information Management System (Financial Industry Edition) is a package solution tailored to the customized development of networked multimedia display and management for the financial services industry.

Through in-depth study of the location distribution of the bank's business hall, researching the customer's access path, analyzing the customer's effective contacts, making full use of the functions provided by the centralized management of the digital multimedia information publishing system, and proposing the financial service industry, combined with software and hardware. The overall package of the solution, the implementation of the program can effectively improve the customer's awareness of banking products and services, while reducing the waiting time for customers waiting for service, and effectively improve customer satisfaction.

KONWHAI-Vertical Advertising Machine

Demand for network multimedia systems by customers in the financial services industry:

As we all know, the financial services industry is one of the most widely-served industries. It provides financial services for all living people and all walks of life. It can be said that everyone in modern society is a bank customer. In view of this, the financial services industry is systematic. The requirements are also relatively high.

Diversification of information release: Change the past release format, use more popular, more beautiful and rich LCD, richer screen and display content, and more convenient.

The real-time and accurate information release: The Sunshine Multimedia Publishing Information Platform has changed the form of financial information published to the public by means of handwriting and printing, relying on roll-up documents such as roll-ups and small blackboards, and now concentrates on LCD and LCD through the platform. Financial information is published on the screen, accurate and timely.

Centralization and distribution of management: the release of financial business information, which can be distributed to centralized terminals, privilege management grading, and centralized distribution of information content.

Compatible with other financial peripheral systems: Financial information distribution systems have always had the concept of multiple systems and complex operations. The Sunshine Multimedia Information Publishing System is based on the principle of XML and interacts with other systems to simplify the work of managers. For example: queuing system, financial information release, etc.

The security of the broadcasted content: changing the situation in which the type of content published in the past is complicated and the operation is cumbersome. The Sunshine Multimedia System is designed to be released in a unified manner to ensure that the broadcasted content is correct, accurate, reliable and legal. Avoid operator error, false or illegal information.

KONWHAI-Wall advertising machine


Application area and display content:

1. Customer rest waiting area: The large-size display is hung on the front or side of the waiting area, increasing the amount of information transmission through the original split screen, and distributing real-time information such as fund information and exchange rate with the Internet. Image promo and promotion business, or play entertainment short films for customers.

2. Customer waiting area: The small size display is hung directly above the counter, displaying business promotion information, wealth management business, loan business, etc. through video playback + scrolling subtitles.

3. Self-service banking area: Place a non-standard display directly above the ATM machine (for the sake of aesthetics, generally the width of the ATM machine), to use self-service banking tips, anti-theft passwords and anti-fraud reminders to enhance customer awareness , carry out part of the financial management and microfinance business.

4. Financial management business area: The wealth management business area is generally a one-to-one low counter area. The customer level is relatively high. You can hang a small-sized display at the top of the counter to play related information such as wealth management, funds, insurance, or product promotion. .

User characteristics:

1. About 37,000 business outlets are located throughout the country and across the country, and are densely distributed. It is also the only multi-functional marketing platform covering the whole city from rural to rural areas;

2. The area of ​​most business halls is smaller than that of ordinary banks, and belongs to the category of small business halls;

3. It is generally co-located with the postal service, with three major advantages of funds, information and logistics, and has the conditions to attract potential customers to pay attention to the financial service industry;

KONWHAI-Vertical Advertising Machine


4. From time to time, you can centrally control management and release new publicity information according to your needs, or each chain store can also edit the program content and update the program according to your needs (such as promotion, price adjustment, etc.).

Goals:

1. Broadcast the financial service industry image promo, enhance corporate image and expand corporate influence.

2. Beautify the service environment of the business outlets, diversify the attention of customers while waiting, and reduce customer complaints.

3. Play new business, new product advertisements, and increase the amount of advertising information through split screen playback, so that many people can browse related information according to their own needs.

4. Issue emergency notices or temporary announcements, etc.



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