Digital signage advertising machine helps the benefits of smart city construction
With the continuous development of modern technology, the application of digital display technology will be everywhere. Digital signage relies on the integration of network and multimedia technology, publishes processing information in the form of media, and interacts with customer feedback information in a timely manner. It has been widely used in finance, telecommunications, hospitals, stores, supermarkets, hotels, public places and other fields.
The system uses an advanced design concept and an open interface to integrate multiple applications. The digital signage system can count and record the playing time, playing times and playing range of multimedia content, and also realize more powerful interactive functions while playing, which brings opportunities for creating new media.
The construction of a smart city requires cost. Fortunately, we can sell screen ads through digital signage to support project construction and even bring extra profits to the city. These ads are not necessarily just ugly sales.
Through dynamic and creative digital outdoor technology, advertisers create attractive creative activities that add to the charm of the city. And digital signage is good for brands, advertisers, and citizens.
So, what are the benefits of digital signage advertising to help smart city construction?
1. Benefits to brand owners and advertisers
The city display can cover more audiences. Through big data analysis, smart city is simply the ideal brand promotion platform. Through a combination of smart screens and data, advertisers can accurately target their target audience and publish effective content. Not only can they create and deliver good-looking dynamics to a large audience, but they can also provide customized content for a small audience.
This precise orientation will be simpler if combined with the current rapid development of digital signage. With automated purchases, media planners can optimize media budgets by delivering the right screens at the right time.
2. Benefits to the public
Smart cities are people-oriented. Advertising is initiated by the brand, and a good digital outdoor advertising campaign can have a positive impact on the audience. Through digital signage targeting techniques, such as deep facial recognition, based on location, weather time and other dynamic content of real-time data, consumers can benefit from these relevant information.
---------------------------------------------------------------------------------
Recommended related products
KONWHAI -- Touch Screen kiosk, click to enter to understand
KONWHAI -- LCD advertising machine, click to enter to understand
KONWHAI -- Smart meeting whiteboard, click to enter to understand
Official website: www.kwhtouch.com
---------------------------------------------------------------------------------
The system uses an advanced design concept and an open interface to integrate multiple applications. The digital signage system can count and record the playing time, playing times and playing range of multimedia content, and also realize more powerful interactive functions while playing, which brings opportunities for creating new media.
The construction of a smart city requires cost. Fortunately, we can sell screen ads through digital signage to support project construction and even bring extra profits to the city. These ads are not necessarily just ugly sales.
Through dynamic and creative digital outdoor technology, advertisers create attractive creative activities that add to the charm of the city. And digital signage is good for brands, advertisers, and citizens.
So, what are the benefits of digital signage advertising to help smart city construction?
1. Benefits to brand owners and advertisers
The city display can cover more audiences. Through big data analysis, smart city is simply the ideal brand promotion platform. Through a combination of smart screens and data, advertisers can accurately target their target audience and publish effective content. Not only can they create and deliver good-looking dynamics to a large audience, but they can also provide customized content for a small audience.
This precise orientation will be simpler if combined with the current rapid development of digital signage. With automated purchases, media planners can optimize media budgets by delivering the right screens at the right time.
2. Benefits to the public
Smart cities are people-oriented. Advertising is initiated by the brand, and a good digital outdoor advertising campaign can have a positive impact on the audience. Through digital signage targeting techniques, such as deep facial recognition, based on location, weather time and other dynamic content of real-time data, consumers can benefit from these relevant information.
---------------------------------------------------------------------------------
Recommended related products
KONWHAI -- Touch Screen kiosk, click to enter to understand
KONWHAI -- LCD advertising machine, click to enter to understand
KONWHAI -- Smart meeting whiteboard, click to enter to understand
Official website: www.kwhtouch.com
---------------------------------------------------------------------------------
Comments
Post a Comment